Clampitt Paper, known across the industry as “The Paper People,” is a multigenerational business built on craftsmanship, relationships, and a deep knowledge of paper. Their internal marketing team had strong design and communication skills but lacked the resources and expertise to tell their story through video. As the company continued to expand, they needed a creative partner who could help them capture their legacy, celebrate their people, and strategically communicate their value to customers through visual storytelling.
Mallard Agency partnered with Clampitt Paper to bring their story to life through ongoing video production. We created a variety of films that showcased both the company’s expertise and its heart, including a story about a customer who bought a printer from Clampitt, a spotlight on their Creative Center in Dallas, and a process video walking customers through how to buy from the company. We also developed educational and legacy-focused projects like "Paper School" and "Delight," helping Clampitt connect its history to the next generation of customers and creators.
Through dozens of video productions, Clampitt Paper has strengthened its brand presence and engagement across its website and social platforms. Their videos have become an integral part of their storytelling, helping the brand connect with clients and showcase the people and principles behind their success. With Mallard as their long-term video partner, Clampitt Paper continues to stay at the forefront of the paper industry while honoring the legacy that made them who they are.
The Mallard Flightplan gives businesses the clarity, creativity, and strategy to outperform their competition, all in just 90 days. We only take 2 new clients per month to ensure deep focus and measurable results. What are you waiting for?
